Bringing all members on the same page was the need of my Pilates studio. Waiting for members to start a class is really frustrating, leading to time wastage and revenue loss. Keeping everyone informed about schedules could resolve the issue.
But I never knew the methods of making it happen. A thought of tracking attendance clicked in my mind to determine member engagement, class popularity and instructor management. At the same time, this approach was also helpful in enhancing capacity management.
I was taking all these actions to push my business forward and achieve business goals. We always wanted to manage my yoga business without having regrets of missed opportunities. I started looking for the Pixwox that allows me to schedule my classes, manage payments and track attendance records.
Performance of the software was impressive and I started seeing the increasing number of participants in classes. Strategy of categorizing members according to their preferred classes worked for my Pilates studio. It improved member retention, increasing opportunities for revenue generation.
Let us speak here with some mathematical examples to explain the impact of attendance tracking records. At the start of the month, my studio had 500 members, and at the end of the month, I retained 84% of the members. Let us calculate using the formula:
Retention rate=
( Members at Start – Members at End−New Members ) ×100
(Members at Start)
Retention Rate=(470−50/500)×100=(420/500)×100=84%
It showed a massive retention rate that encouraged me to continue with the software for Pilates studio. At the same time, it massively improved my space utilization. Seeing growth of my business with such a ratio enables me to expand and easily manage a large number of clients.
As I was scaling my business I started sensing another requirement for my business that was saving data. The Pilates studio software could also resolve this issue. Some service providers feature scalability, allowing users to maximize the storage as per their requirement. Record maintenance feature also helped me to track performances of my individual member. So the availability of information helped me to offer personalized recommendations to an individual member, knowing the requirements of their body.
How does the Pilates studio boost my business?
Integration of the Pilates studio software is not only about tracking class attendances or scheduling classes. It helped me to progress and see the heights of my business. I am still stopped yet, I have many milestones to achieve. The software plays the role of a buddy in my life who shares tons of workload, improving efficiency and I can rely on it with trust. The functioning of the software made many things easier for my business, such as:
Sending notifications
Using the software, I started sending notifications to class participants. Sending alerts significantly increased class strength that gave a boost to my business. This feature I found useful because many members forget about their class timing, leading to skipping their classes.
Furthermore, the feature of scheduling an SMS, push notification or an email became effective for my business. This feature was advantageous because sending members reminders at a specific time enables them to reach within time. This technique increases the overall attendance rate of my class.
Easy check-in and out
Pilates studio software enabled me to enhance customer satisfaction by offering an easy check-in and out system. At the same time, it also ensures stringent security protocols and allows only authorized personnels in the studio. Furthermore, because of the system members can easily verify their identity from their mobile phone.
Managing access
Making everything available to everyone was never the agenda of my yoga studio. It is because different members have purchased different kinds of membership plans. Accommodating customers according to their different requirements was also a challenge for me. The Pilates studio software helped me in managing the access level of members according to their membership type. This feature skyrocketed my business growth, monitoring the use of my resources.
Everything happened with convenience
After working more than 5 years in the fitness industry, I can say with affirmation that members look for convenience and seek simple solutions in terms of studio’s activities. The software made this possible for me to offer easy sign ups and simple methods of scheduling classes. These features play a significant role to enhance customer experience.
Furthermore, this convenience is not only for my members but also for my staff. Using the software I can also track the attendance record of staff. This feature helped me to enhance productivity, managing roasters while seeing staff availability.
Last words
All it started with an idea of tracking attendance records to increase retention rate. Exploring the software for yoga studios to track attendance proved to be fortunate for my business. It helped me to centralize member information, manage their details and send notifications as class reminders. The functioning of the software helped me to achieve my business goals. The results were impressive and helped me to expand my business and manage it by following simple methods.
